Title: 
Survey: Canines Are Kings of the Castle

Word Count:
332

Summary:
Ever wonder what your dog does while you're away? A new survey shows that most dogs are enjoying the comforts of home: Nearly 70 percent of dog owners say their dogs spend at least half their time hanging around indoors.


Keywords:
Survey: Canines Are Kings of the Castle


Article Body:
Ever wonder what your dog does while you're away? A new survey shows that most dogs are enjoying the comforts of home: Nearly 70 percent of dog owners say their dogs spend at least half their time hanging around indoors.

When asked what their dogs do all day, 66 percent of American dog owners thought their dogs lounged the day away, while only 9 percent imagined their pets romping with toys.

Many dogs have a lot of freedom in the home, according to the survey, which was conducted by Ipsos Public Affairs on behalf of Purina Little Bites Indoor Complete brand. Thirty-six percent of dog owners allow their dogs into every room in the house, as long as they follow special rules, while 28 percent of dog owners offer their pups free reign over the entire house.

The majority of dog owners surveyed said their pets spend most of the day sleeping, so diet is a special consideration for these dogs, who might not expend the same amount of energy as their outdoor counterparts. 

Inside dogs can benefit from a high-protein food, such as Purina Little Bites Indoor Complete, which is specially formulated for indoor dogs to help maintain lean muscle mass and ideal body condition. Vitamin E and minerals also help keep the skin and coat healthy, as indoor dogs can be prone to dry skin.

What about home decor? How much does Fido influence your decorating? The survey showed that 31 percent of all dog owners decorate with their dogs in mind. Generations X and Y are at the forefront of this trend; 41 percent of dog owners between the ages of 18 and 34 have dog-friendly decor.

Perhaps it's the practicality that appeals. After all, if your pooch is home all day, it's wise to invest in a little stain-resistant flooring or scratch-proof furnishings. If money were no object, 63 percent of dog owners surveyed would buy furniture that resists shedding, stains and tears. And 75 percent would buy their pampered pups all new furniture of their very own.


